Salespeople often face unique interpersonal challenges (interacting with others) and intrapersonal challenges (inside themselves). Learning technical sales skills is necessary but learning to develop emotional intelligence as a sales person is fundamental. Many of the problems salespeople face in the fast pace work of sales is not ‘technical sales skill ‘ related but emotional. If you look at the relationships salespeople have you will clearly see why the challenges are emotional and not technical. They have relationships with the boss, peers, direct reports, customers and other people in company departments. So, technical sales skills in the hands of a salesperson with a low developed emotional intelligence can be problematic inside and outside of your company.
A highly developed emotional intelligence has twice the power of technical sales skills, IQ, knowledge, and expertise to power and predict performance within salespeople. Emotional intelligence drives everything, from sales to finance to operations. Joshua Freedman said, “Emotional intelligence is at the core of relationships, and a sales maxim is that “relationships are everything.”
Perhaps it is time to look at the core, the beginning, the central driving force, the foundation of emotional intelligence for your salespeople. Salespeople with a higher developed emotional intelligence will be 85% more productive than their peers with low developed emotional intelligence because technical sales skill alone does not develop impact, influence, resilience and sales productivity and ensures that salespeople will WANT to go into the marketplace daily. Again, a highly developed emotional intelligence has twice the power of technical sales skills, IQ, knowledge, and expertise to power and predict performance within salespeople. Sales people with a higher developed emotional intelligence have more accounts, higher sales, stronger customer service and better customer retention.
How to develop emotional intelligence:
A powerful workshop will provide you with insight into how important it is that you demonstrate emotionally intelligent sales behaviour. This workshop is designed to help you apply the skills of emotional intelligence and in doing so, improve your impact, influence, resilience and sales productivity. You will also get insight into how well you currently demonstrate emotionally intelligent workplace behaviour. You will get practical tips on how to obtain additional feedback from others on your emotional intelligence and how to effectively respond to it. You will have insight into feeling less stressed and better equipped to positively influence the decisions, behaviour and performance of those you work with. Today, ideas get an audience immediately and emotionally intelligent salespeople tend to be thinkers and thinkers have ideas. Industry is at the feet of thinkers begging for ideas. Stagnant minds are the greatest obstacles to progress.
Marcus is the leading South African and African Speaker, Teacher, Assessor, and Writer in applied emotional intelligence for leadership, sales, and workplace human development. Marcus is a certified emotional intelligence practitioner with Genos International. Marcus has a platform of ideas, training and human assessments dedicated to the advancement of emotional intelligence in people for people excellence. Marcus speaks to organizations with a wealth of experience in human development and getting ahead in a competitive environment with their greatest assets – their PEOPLE!
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